People often ask us, "why the 1964 Sofa? Sure the Beatles first appeared on Ed Sullivan and the country was making leaps and bounds in the civil rights movement, but doesn't Smart Furniture sell, well ... furniture? And wasn't most of the 'iconic' furniture of the era produced during the 1950s and even late 40s?"
We wanted a way to honor those developments of the 40s, 50s, and 60s and the impact they've had on modern furniture and the broader design world. We picked 1964 because, by that point, so many revolutionary changes had occurred, but there were still so many developments to come. The 1964 Sofa is a way to honor the earlier developments and the impact they would have on the furniture industry. Sure, you see the Saarinen Womb Chair in 1948 and Norman Cherner's Armchair in 1958. Yes, the shift in style began well before 1964, or even 1948. But naming our sofa the 1948 or 1958 would have ignored the impact the entire movement would have on later designers; you can't have a Philippe Starck or an Yves Behar without a Ray Eames and Isamu Noguchi. So, think of 1964 as a tribute to a whole movement and everything we love about it.
And what we do love about furniture that emerged from this period is the shift from the simple shapes of strictly modern furniture to the bolder use of organic forms we see in the mid-century. Take the legs of our 1964 Sofa - a strictly modern piece would have simple, straight legs. While we do love that look, we wanted to pay homage to the bolder shapes of the Eames Molded Plywood Chair, the sweeping curves of the Barcelona Chair, the elegant lines of the Wishbone Chair. That's why our sofa has that subtle flair in the legs - to honor the use of curves and softer lines in modern and Danish design that emerged in the mid-20th century.
While we celebrate the use of curves and organic shapes, we also wanted a piece that was minimal enough to honor the influence of designers like Mies Van Der Rohe and the Bauhaus movement. That's why this sofa doesn't feature an assortment of accessories or decorative touches. No, with our 1964 Sofa the beauty is in the details; thin arms, low back, and simple yet perfectly comfortable cushions. A refined look and focus on detail help make the 1964 Sofa beautiful, incredibly comfortable, and elegantly simple.
While we're on the subject, let's talk about the 1964 Sofa's comfort. After all, that's why you purchase a sofa - because you want to stay comfortable no matter how long you choose to relax. One of the best aspects of the modern design movement was the emphasis placed on functionality, and in honor of this principle we've tried to make the 1964 Sofa perfectly comfortable. Not so soft that you sink in and definitely not too hard; we think the 1964 Sofa is just right. The polyester-acrylic blend fabrics go a long way towards helping our sofa keep you comfortable. And they're a great way to celebrate the use of new and innovative materials that the greats used in their efforts to push the boundaries of furniture design.
So there you have it. Our 1964 Sofa. A tribute to the modern designs we love so much and the designers who helped reshape the way the world thinks about furniture.