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TrueModern was founded in 2005 by Edgar Blazona, to meet a need he saw. A parent, he was bored with the kids' furniture designs he found in today's market - so he made some himself. TrueModern is distinguished by clean design that hearkens back to mid-century influences like Charles and Ray Eames and Richard Neutra, employing familiar colors with an additional modern feel. Placing importance on the consumer's needs led TrueModern to ship furniture fast and pre-assembled - a simple calling card of quality and service in a crowded market.